Freightwaves Freightcasts:
Billboards on 18 wheels or on-road advertising with Adload’s Dustin Cox

In today’s episode, Dustin Cox, Chief Revenue Officer at Adload joins us to talk about the opportunities available to carriers via using display technologies to turn their trailers into mobile billboards. This allows both brands to reach new customers and carriers to earn extra revenue on their equipment.

Adload Blog

Freightwaves: Freightcasts Billboards on 18 wheels or on-road advertising with Adload’s Dustin Cox

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About Freightwaves

FreightWaves is a price reporting agency (PRA) focused on the global freight market and the leading provider of high-frequency data for the global supply chain. FreightWaves’ price, demand, and capacity data allow customers to benchmark, analyze, monitor, and forecast the global physical economy.

Without logistics, the supply chains that keep the global economy moving would cease to exist. Forty percent of the global economy is tied to logistics-dependent industries and there are millions of logistics firms that keep supply chains moving.

The professionals that manage these logistics networks are under constant pressure to monitor threats, manage costs, and keep supply chains liquid and predictable. Unfortunately, their operations face volatility created by changes in economic, regulatory, geo-political, and technological developments. Natural and man-made disasters can also wreak havoc on logistics operations.

Adload is the first of its kind digital out of home advertising platform utilizing the massive trucking industry. Adload semi trailer advertising harnesses the power of cutting edge programmatic advertising technology to bring engaging and effective advertising to consumers when they are the most attentive. Adload is an end to end advertising solution providing hardware, software, and analytics.